Wait for the special day of Black Friday, an anniversary that falls strictly once every year in November, can be a very interesting choice for people wishing to buy the very best value in books.
But why? Black Friday is, no doubt, a very special day for consumers: on this date, it is possible to shop at greatly reduced prices by taking advantage of a relatively large number of different items, from books to clothing, from technological products to those for children.
But why this event is anything but known? Because so few consumers talk about it?
Black Friday is an event extremely well-known in the United States, or in the country where he was born and where he established himself as a true national institution. In stars and stripes nationwide Black Friday is not only well known, but is expected by consumers for months and months, because of the excellent buying opportunity that is able to guarantee.
For several years now, Black Friday is emerging more and more important to the European countries, including Italy: for a variety of factors, all of the fact that e-commerce is increasingly commonplace, Black Friday is no longer the sole prerogative of the United States, on the contrary, is now becoming a global event. For this reason, the consumer who is planning to buy some books can make some good discounts: on the occasion of Black Friday, impairments of price equal to or above 50% are not at all rare.
But when it falls, exactly, Black Friday?
Black Friday marks, according to tradition, the last Friday of the month of November, a day which certainly assumes a special meaning for the American people, immediately following the day dealing with a deeply felt festivity in this nation, or the Day of Thanksgiving. As for Black Friday, the event is scheduled for Friday, November 25th.
As mentioned, the US Black Friday is a highly anticipated event, to the point that it has become a de facto national holiday, though not in an official way: there are few the categories of workers who on this day are called upon to work regularly.
It would be enough to quote some statistics to unequivocally highlight the immense importance of Black Friday in the US, such as data on the amount of money that moves on the occasion of this day, but beyond those numbers just to view trade centers realize how much consumers are willing to put up with no traffic problems and chaos just to be able to go shopping at very affordable rates.
The main shops of US cities, count on time every year, a very high amount of customers, and it is really shocking to see the endless queues that form before the shopping centers. It is a much-awaited event are not rare episodes in which the police and security officers find themselves having to face great difficulties in order to preserve public order and proper management of automobile traffic; How Not to mention, moreover, rather unusual episodes, such as citizens who deliberately spend the night in the street, before the entrance to the store of interest, just to be among the first to shop the next morning.
Black Friday, as well as having achieved a similar level of importance, can boast a long history: the first Black Friday dates back to 1929, when a very famous brand at the time, Macy’s, had the idea to offer its customers a day for the discounts ” crazy ” to start optimally the period of pre-Christmas shopping. As the event was a great success, similar initiatives were repeated in a rather sporadic in the decades to follow.
The real ” boom ” Black Friday was instead in the early eighties, when the membership of this promotional project began to relate in the almost total way, the main commercial brand of the nation, who chose to be further lower their prices in this day month of November.
In short, to buy books at discounted prices on Black Friday really is an opportunity not to be missed, but we must be sufficiently timely: also with regard to the sale online, the strong Black Friday discounts have a limited validity to a single day, or the last Friday in November.